Great, you can see exactly what solution they need.
So you sit down and start creating slides.
Your slides prove that you know what you’re talking about, explain what needs to happen and describe solutions you have implemented for other clients.
What you need to do (because it’s what you want your client to do) is to stop and think.
Your client is like a casting director. They are probably watching a succession of hopefuls looking for some spark that says: ‘this is the one.’ If your presentation is dull and unexceptional they won’t actually shout ‘Next!’, but they might well be thinking it.
Is there a magic phrase that will give your audience a jolt? Something that will make them think ‘this person really gets what we’re trying to do.’ When you’ve come up with the killer statement (or question), what will your slide display that will ambush their attention and sear this point into their memory? Hint: this slide won’t have many words - maybe none at all.