Presentation Skills Coaching - Opportunity, not Ordeal
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The Bid Coach will help you and your team become a more engaging and persuasive presenters, to win more contracts through bids and tenders. Our sales presentation skills training focuses on 3 key areas:
We work with clients of all sizes, from SMEs to major corporations. Often it’s to work as part of your team to prepare for a major presentation in the final stages of the tender process. |
We work with you to develop your strengths. We don’t try to train you to present like somebody else, we help you develop an engaging presentation style that feels natural and seems effortless. We also help you understand the psychology of presentations: what your audience is looking for and how to provide it.
You'll see presentations as an opportunity to build rapport with your client rather than an ordeal to be endured.
You'll see presentations as an opportunity to build rapport with your client rather than an ordeal to be endured.
Effective Sales Presentations: Content & Key Messages
Knowing what to leave out can be just as important as knowing what to include. We’ll help you design your presentation content around the key issues that the client needs you to address. We work with you to encapsulate these into targeted, clear and persuasive themes.
Don't focus on technical competence when the client has already accepted that you have the skills and resources to do the job – otherwise you wouldn’t have been shortlisted. What they want to know is how you are distinctive compared to the other technically qualified candidates and why you will deliver a better value solution.
Success comes from focusing on what the client needs to hear rather than what you want to say.
Don't focus on technical competence when the client has already accepted that you have the skills and resources to do the job – otherwise you wouldn’t have been shortlisted. What they want to know is how you are distinctive compared to the other technically qualified candidates and why you will deliver a better value solution.
Success comes from focusing on what the client needs to hear rather than what you want to say.
Effective Sales Presentations: StructureDecisions are often made in stages. Presenting your arguments in the wrong order can leave your client confused and frustrated. Get it right and they flow through a series of decision points that lead inevitably to the conclusion that yours is the best solution for their needs.
A clear and logical presentation structure means telling people in advance what is coming. People will focus better on what you are saying if they are reassured that their priorities are going to be covered. Content with structure is the difference between having a house or a pile of bricks that you expect your client to put together for themselves. |
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Effective Sales Presentations: Delivery
Make your presentations distinctive, persuasive and memorable! The Bid Coach will help you understand how an image, a significant word or a question can get attention and stay in the mind.
What you include in your slides, how you stand, speak or even breathe, will determine whether the focus is on you, on the screen, or somewhere else altogether.
Improving your presentation delivery requires professional guidance, practice, constructive criticism and yet more practising.
Skilled and memorable presenters learn how to get and maintain audience attention using their presentation content and delivery techniques. Part of what we teach is an enhanced awareness of your audience: how to grab their attention, how to know when you have it, how to keep it. And how to use it to maximum effect.
These skills all add up to presentations that engage, persuade… and win you more business.
What you include in your slides, how you stand, speak or even breathe, will determine whether the focus is on you, on the screen, or somewhere else altogether.
Improving your presentation delivery requires professional guidance, practice, constructive criticism and yet more practising.
Skilled and memorable presenters learn how to get and maintain audience attention using their presentation content and delivery techniques. Part of what we teach is an enhanced awareness of your audience: how to grab their attention, how to know when you have it, how to keep it. And how to use it to maximum effect.
These skills all add up to presentations that engage, persuade… and win you more business.
Working with Your Team
Effective teamwork is often the key to a successful presentation, proving to your client that you can work together to deliver solutions. We’ll help to develop and hone those all-important teamwork skills during the practice sessions.
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After the Presentation…The presentation doesn’t finish when you’ve clicked through your last slide. The question and answer session is another vital opportunity to impress and persuade - and one that needs preparation and skilful handling. We coach you on how to actively listen, and answer questions accurately, concisely and purposefully, to make the most of every minute you have face-to-face with the decision makers.
Tune up your skills and start winning |
Contact us now on 01963 240555 for a confidential discussion or by email